Uncover the ways we are strengthening livelihoods and advancing food security
At Sunridge Foods, we don’t just bring food to your table we build a movement that feeds a nation. Farm to Fork isn’t a phrase for us; it’s the very fabric of our vision.
When COVID-19 disrupted global supply chains, we saw beyond the challenge. We saw an opportunity to rewrite the future of Pakistani agriculture. The pandemic exposed our dependence on imports and we knew the answer lay within our own soil. Hence, we launched Ba-Ikhtiyar Kissan, an initiative to empower farmers, revolutionize agriculture and build a self-sufficient Pakistan.
But real change, happens on the ground, in the fields, shoulder to shoulder with the people who feed us. Our teams went beyond boardrooms, stepping into villages, training 500+ farmers in sustainable agricultural practices, teaching them how to farm smarter. We didn’t stop at advice; we provided free high-quality seeds and fertilizers, eliminated middlemen, picked up the harvest at source and ensured farmers received fair payments at market price.
And then? The ripple effect began.
Yields soared. Livelihoods flourished.
Families who once struggled could now send their children to school. The food supply chain strengthened, not just for today, but for generations to come. This isn’t just about farming. This is about resilience. About rewriting the story of Pakistan’s agriculture. At Sunridge, every grain tells a story. And that story begins in the hands of those who grow it.